ABOUT US by Karina: The summer fair returns

The sought-after lifestyle fair ABOUT US, by entrepreneur and content creator Karina Laufer Dayan, returns for the 14th time. It will be held at the Container House in the Jaffa Port from June 19 to 21, 2025.

The 14th edition of the fair will highlight beauty with its main partner, the leading cosmetics importer BEAUTY & CO, which is bringing luxury brands in cosmetics and fragrance to the fair for the first time. This includes the prestigious skincare brand AUGUSTINUS BADER, the coveted skincare and makeup brand SISLEY PARIS, and makeup from the Italian fashion house DOLCE & GABBANA. The fair will also mark the launch of the coveted French skincare brand LANCASTER and the well-known French haircare brand CHRISTOPHE ROBIN, both newly arrived in Israel. From the “Individual” boutique, visitors will discover the world’s most desirable niche perfume brands, including SERGE LUTENS, THOO, GRITTI, NEW NOTES, MORESQUE, NOBILE 1942, THAMEEN LONDON, and LES EAUX PRIMORDIALES.

The fair will feature 46 stores and various brands. In the field of home design, it’s worth keeping an eye on the following brands:

MEANING by Martin

After the sensational launch of the candle brand at the previous fair, it returns this time with a new candle that already has a long waiting list.

Spiritual guide and visionary Martin Dafni Gal is launching a masterpiece collection, the highlight of the Meaning brand—a candle with a rare blend of the most powerful components and elements, designed to serve as the Iron Dome of energetic candles. The candle is a black tourmaline candle, known as one of the strongest protectors in the crystal world—a unique protection candle against the evil eye, jealousy, toxic arrows, electromagnetic radiation, and harmful energy. All this comes in a stunning and dramatic design. Meaning’s energetic candles are not meant for decoration and should be lit for only a short time (2–4 hours each use) for cleansing, summoning support, and energetic reinforcement.

HAKEN

"Haken" is the equivalent of the word HOME—the soul and emotional value of the house, HOUSE. Behind this unique brand is Yochai Tenenbaum from Rosh Pina, who designs and creates functional and decorative items made of raw, exposed concrete, with no coating—literally—in a minimalist style, blending traditional and modern inspirations with influences from Scandinavian and Japanese design.

Concrete is a key component of construction in Israel. After many years of hiding it beneath other materials, the natural, exposed look of concrete is being brought back to the forefront of design, whether in walls and surfaces or accessories, lighting fixtures, and utensils.

RANGOLI

A unique design brand rooted in a love for traditional Indian crafts. Founded in August 2024, it offers delicate, handcrafted home textiles created using the ancient block print method. The brand selects natural and pleasant raw materials and insists on a slow, unhurried production process to ensure the highest quality product. For the first time, RANGOLI will present products at the fair designed with care and tolerance by the brand's founder Eden Reuveni, in collaboration with talented Indian artisans.

INHALE EXHALE

Born from the triangle of her life—dance, fashion, and yoga—Martin Neiger created inhale exhale, a yoga and lifestyle brand that offers a unique answer to life’s quiet moments. The collection includes a unique tetra fabric yoga blanket, the first of its kind in the world, designed to provide a new and different experience for practice. It comes in 14 colors and is packed in a cotton tote bag. Also featured in the collection: scarves and shawls in colors inspired by the energetic elements—earth, air, fire, and water. In addition, you’ll find the illustrated collection, which includes a series of original illustrations by Israeli female artists printed using an innovative, high-quality, and eco-friendly technique on scarves, shirts, bags, blankets, and shawls.

The brand’s new summer collection launching at the fair is light, soft, and summery, made of natural muslin tetra fabric, and includes an all-over printed exhale inhale sea-yoga blanket, a new series of illustrated pareos for the sea, pool, retreats, and peaceful moments—all designed and handmade in Israel using natural materials.

HAYDI

Design with a Mediterranean soul—a lifestyle brand from Israel born out of a deep love for design, hosting, and tradition. The brand creates and curates home items full of warmth, presence, and expression—serving dishes, textiles, decorative objects, and stylish, soulful gift boxes. Every item is carefully selected, blending the old and new, the local and Mediterranean, the nostalgic and contemporary. Behind the brand stands Vered Cohen, who turned a personal dream into a world of inspiration and experience. Each item in HAYDI carries a story, color, and spirit of home—one that celebrates simplicity, style, and love for the little details.

Karin Laufer Dayan (credit: Dikla Hostik)

The ABOUT US fashion and lifestyle fair was created by entrepreneur and content creator Karin Laufer Dayan, owner of the brand “by KARINA”, which serves as a home for leading designers in the fields of fashion and lifestyle. It also integrates unique content events for the quality women’s community that has followed it for many years, as well as new customers joining the community.

by KARINA operates from the MINDSPACE complex in Kiryat Ono, where the brand's showroom is located and where Karina hosts content events. At the same time, there is also an active sales and informational website. In recent years, Karina Laufer Dayan has also been guiding brands through their marketing and branding processes.

This unique fair is based on the approach that has accompanied Karina Laufer Dayan throughout her career—that a quality shopping experience must include content and added value. Therefore, ABOUT US brings these values to life. It’s a fair that combines high-end fashion and design with art, content experiences, and of course rich food, quality alcohol, and good music, to offer shoppers the perfect shopping and leisure experience.

The ABOUT US Designers’ Fair will take place at the Container House, Jaffa Port, on June 19–20–21, 2025.Opening hours:

Thursday – June 19 – 13:00–21:30, Friday – June 20 – 09:00–16:00, Saturday – June 21 – 10:00–18:00

Tickets available at the entrance.